What Is SEO? A Plain-English Guide for Small Businesses
Learn what SEO means, how search engines understand pages, and which SEO foundations matter most for small business websites.
SEO Education
Plain-English SEO help for people who do not want to decode the ancient grimoire.
Use this hub to understand what scans find, which fixes matter first, and when it makes sense to get help instead of wrestling with another report.
Start here
Foundational guides to build around.
What Does an SEO Audit Check?
Understand what an SEO audit checks, what common scan warnings mean, and how to turn an audit report into practical next steps.
How to Prioritize SEO Fixes Without Chasing Every Warning
Learn how to sort SEO audit findings by impact, risk, effort, and confidence so you can fix the right issues first.
Fix library
Use the library to act on scan findings.
Metadata
Learn how to fix title tags, meta descriptions, Open Graph tags, and common metadata warnings on popular CMS and custom sites.
Headings and Content
Learn how to fix H1, H2, thin content, unclear page focus, and heading structure problems on CMS and custom websites.
Images and Links
Learn how to fix image alt text, image size, WebP fallbacks, internal links, anchor text, and broken link issues.
Schema and Indexability
Learn how noindex, robots.txt, sitemap, canonical tags, and JSON-LD schema affect whether search engines can use your pages.
Tool guides
Make the tools easier to use.
How to Use SEO Crystal Ball
Learn how to run an SEO Crystal Ball scan, read priority findings, use the fix library, and turn audit results into action.
How to Read Your SEO Score Without Panicking
Learn what an SEO audit score means, what it does not mean, and how to use severity levels to decide what to fix first.
How to Use SEO Graph Wizard for Clearer SEO Reporting
Learn how SEO Graph Wizard helps turn GA4 and Google Search Console data into clearer charts, exports, and reporting views.
Use the library with the tools
Run a scan, then fix what you understand.
If the scan finds something confusing or risky, book support or ask about a Sanity Scan before changing important site settings.