WordPress website pro reports blonds have more fun, but brunettes get more clicks

WordPress website pro reports blonds have more fun, but brunettes get more clicks

WordPress website pro reports on A/B campaign

WordPress website pro says blonds have more fun

WordPress website pro says blonds have more fun. Image credit: paulschlemmer / 123RF Stock Photo

I recently ran an A/B campaign on to attract more traffic to my WordPress website. All factors except one were consistent. The one factor that was not consistent was the picture on the ad. I ran one ad with a picture of a blond woman and another ad with a picture of a brunette woman. The campaign is over. Here are my findings:

  1. The ad with the brunette received almost double the clicks
  2. The ad with the brunette woman had a cost per click more than 20% less than the ad with the blond.

This campaign targeted people within 10 miles of Folsom, California, age 45 and above, and who enjoy football and golf.

If you are planning a pay-per-click campaign, you should run an A/B test to see which will generate better results. Take that information and move forward.

Who wrote this? Sacramento WordPress website pro wrote this

Mark Anthony Germanos uses WordPress websites and web tools to help you get more business. Mark is the Social Media Director at YourSEOWizard.com, the premier Sacramento SEO company. They offer SEO, website and social media solutions that get you on page 1. Getting you on page 1 takes a little time. Good things do take time.

“Yes yes yes,” you may say, “there are a lot of website guys out there. How do I know SEO, a WordPress website and  social media will get me more business”? YourSEOWizard.com’s web tools menu includes creating a 6,000 word Declaration of Expertise. This Declaration has abundant content to get you on page 1. You will get more business.

Running a successful business isn’t as easy as it used to be. The margin of error is smaller. Contract out your marketing, WordPress website and social media campaigns to someone you can hold accountable. Tell him to get you more business. Call (916) 752-6767 today. Google “Sacramento SEO” or “Sacramento SEO Pro” to see how YourSEOWizard.com’s web tools can work for you. Mark is available at (916) 752-6767 and at http://www.yourseowizard.com/blog/how-quickly/.

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About the Author

Inbound Marketing Certified by @Hubspot. I use WordPress websites to help you get more business. I work with businesses, mostly licensees and owners of assisted living homes, who agonize over keeping their beds full. With my 21 years of business experience, I create complete marketing systems that give you a higher occupancy rate and put more money in your pocket.

“Yes yes yes,” you may say, “these guys are a dime a dozen. Why should I do business with this guy”? Here are three reasons:

1. I used to think this was useless. My business almost failed. I decided to change my attitude about Internet marketing, search engine optimization and social media. My business recovered. If you think this is useless, I can help you embrace this as a valuable tool to grow your business.

2. My ideas work. I can show proof of campaigns that achieved page one placement.

3. I am running a business too. I believe SEO and social media are tools you have to use to meet your objectives.

We’re not living in 2005 anymore. Running a successful business isn’t as easy as it used to be. The margin of error is smaller. You have to be good at what you do and your marketing has to be great. If so, you get to stay in business. If not, you become a statistic. Contract out the marketing to someone you can hold accountable. You’re running a business here. Call (916) 752-6767 today.

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