Who would you rather do business with?

Who would you rather do business with?

Really. Who would you rather do business with?

When I give speeches about inbound marketing and your online presence, I ask who you would rather do business with. I have a slide showing two widely divergent pictures:

Who would you rather do business with? Option 1   OR  Who would you rather do business with? Option 2
I introduce this slide by saying: “With all other factors being equal, who would you rather do business with”? People chuckle and give me weird looks, but it truly is a serious question. Visitors will find your profiles and see your picture before they see your name. The picture will inspire them to continue investigating you or to quickly find someone else.
One picture has a slogan across someone’s butt and the other has a picture of a celebrity in a suit. Say what you will about Mr. Trump…he is very successful. He dresses great. He dresses like a serious businessman. You can search for Donald Trump pictures and find an avalanche of pictures with Mr. Trump in a suit. It’s his brand. It’s partly responsible for his success and celebrity.
Now let me ask you…what pictures are you posting of yourself online? Are they professional, businessman suit pictures like Donald Trump, or are they pictures so distasteful that you’re pushing people away? Your call.

Who wrote this?

Mark Anthony Germanos is inbound marketing certified by @Hubspot.. He uses WordPress websites and web tools to help you get more business. Mark is the Social Media Director at YourSEOWizard.com, the Sacramento SEO company that listens to you. They offer SEO, website and social media solutions that improve your online image. Inbound marketing attracts your ideal customers to you. It won’t happen overnight. Good things do take time.

“Yes yes yes,” you may say, “there are a lot of website guys out there. How do I know SEO, a WordPress website and  social media will get me more business”? YourSEOWizard.com’s inbound marketing solutions include creating a 6,000 word Declaration of Expertise. This Declaration has abundant content to get you on page 1. You will get more business.

Running a successful business isn’t as easy as it used to be. The margin of error is smaller. Contract out your inbound marketing, WordPress website and social media campaigns to someone you can hold accountable. Tell him to get you more business. Mark is available at (916) 752-6767 and at http://yourseowizard.com/how-quickly/.

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About the Author

Inbound Marketing Certified by @Hubspot. I use WordPress websites to help you get more business. I work with businesses, mostly licensees and owners of assisted living homes, who agonize over keeping their beds full. With my 21 years of business experience, I create complete marketing systems that give you a higher occupancy rate and put more money in your pocket.

“Yes yes yes,” you may say, “these guys are a dime a dozen. Why should I do business with this guy”? Here are three reasons:

1. I used to think this was useless. My business almost failed. I decided to change my attitude about Internet marketing, search engine optimization and social media. My business recovered. If you think this is useless, I can help you embrace this as a valuable tool to grow your business.

2. My ideas work. I can show proof of campaigns that achieved page one placement.

3. I am running a business too. I believe SEO and social media are tools you have to use to meet your objectives.

We’re not living in 2005 anymore. Running a successful business isn’t as easy as it used to be. The margin of error is smaller. You have to be good at what you do and your marketing has to be great. If so, you get to stay in business. If not, you become a statistic. Contract out the marketing to someone you can hold accountable. You’re running a business here. Call (916) 752-6767 today.

Comments (1)

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