What is an early adopter? When it comes to utilizing new technologies, strategies and tactics, people fall into one of two camps. Camp #1 embraces the Early Adopter mindset. You try something new, knowing that you may have to figure things out on your own. Camp #2 embraces the “Where’s the ...
November 18, 2015Mark Anthony Gemanos
What is SEO? Layman's terms, please SEO = ? Layman's terms, please... For anybody confused by computer and Internet jargon, I want to present a story. This helps answer the question: What is Search Engine Optimization? A man finishes work on a Friday and goes home. He looks in the mirror and says ...
November 12, 2015Mark Anthony Gemanos
SEO Pro says follow these steps People look at me fearfully when I tell them to create a short YouTube video promoting their product or service. Here is a simple checklist you can follow to create a homemade video. 1. Write a script. We speak at a pace of 2 words per ...
October 24, 2015Mark Anthony Gemanos
9 tips to increase your online branding. Today: tip 6 of 9 Welcome to Branding Week! We are half finished. I am creating posts centered on branding and posting them daily. Branding is crucial now more than ever. Your competitors are local, national and international. You compete on the Internet ...
October 6, 2015Mark Anthony Gemanos
Follow-ups are part of your SEO campaign After proposing a project, set a reminder to follow-up within 7 days. I sent a proposal to a client last week and forgot about it. I looked at my follow-up list last night, saw a follow-up item for this proposal, sent an e-mail to ...
August 19, 2015Mark Anthony Gemanos
Sacramento SEO Pro asks: Who is your favorite President? After a recent presentation, the prospect told me I used the wrong President in one of my examples. I used an example of the John F Kennedy Library and their embrace of QR Codes and Twitter. This man told me I should ...
August 16, 2015Mark Anthony Gemanos
If California AB 242 goes into law, most Sacramento websites will need new privacy policies On February 8, California Assemblyman Ed Chau introduced legislation that would limit websites’ privacy policies to 100 words. This would apply to websites that collect information about California residents. That is ...
August 13, 2015Mark Anthony Gemanos
Sacramento SEO Pro asks: Who is your ideal customer? In previous posts RE: your SEO campaign and your ideal customer, I discussed identifying your ideal customer's age, education, income, family, marital status and hobbies. In this post, I will cover activities, locality and political views. Activities What does your ideal customer do in ...
August 7, 2015Mark Anthony Gemanos
Sacramento WordPress website pro asks you an early adopter or are you looking for the horse? When it comes to utilizing new technologies, strategies and tactics, people fall into one of two camps. Your Sacramento WordPress website pro is challenging you to identify which camp appeals to you. Camp #1 embraces the ...
August 1, 2015Mark Anthony Gemanos
The keyword tag is part of your SEO strategy One of my competitors blogged that: “the META keyword tag used to be incredibly important in the SEO process but it is now ignored by Google, Yahoo and Bing only reads it for penalization purposes.” Overlooking the poor sentence structure, I feel ...
July 20, 2015Mark Anthony Gemanos