What is SEO? Layman's terms, please SEO = ? Layman's terms, please... For anybody confused by computer and Internet jargon, I want to present a story. This helps answer the question: What is Search Engine Optimization? A man finishes work on a Friday and goes home. He looks in the mirror and says ...
November 12, 2015Mark Anthony Gemanos
SEO Pro says follow these steps People look at me fearfully when I tell them to create a short YouTube video promoting their product or service. Here is a simple checklist you can follow to create a homemade video. 1. Write a script. We speak at a pace of 2 words per ...
October 24, 2015Mark Anthony Gemanos
Follow-ups are part of your SEO campaign After proposing a project, set a reminder to follow-up within 7 days. I sent a proposal to a client last week and forgot about it. I looked at my follow-up list last night, saw a follow-up item for this proposal, sent an e-mail to ...
August 19, 2015Mark Anthony Gemanos
Sacramento SEO Pro asks: Who is your favorite President? After a recent presentation, the prospect told me I used the wrong President in one of my examples. I used an example of the John F Kennedy Library and their embrace of QR Codes and Twitter. This man told me I should ...
August 16, 2015Mark Anthony Gemanos
Sacramento SEO Pro asks: Who is your ideal customer? In previous posts RE: your SEO campaign and your ideal customer, I discussed identifying your ideal customer's age, education, income, family, marital status and hobbies. In this post, I will cover activities, locality and political views. Activities What does your ideal customer do in ...
August 7, 2015Mark Anthony Gemanos
Sacramento WordPress website pro asks you an early adopter or are you looking for the horse? When it comes to utilizing new technologies, strategies and tactics, people fall into one of two camps. Your Sacramento WordPress website pro is challenging you to identify which camp appeals to you. Camp #1 embraces the ...
August 1, 2015Mark Anthony Gemanos
The keyword tag is part of your SEO strategy One of my competitors blogged that: “the META keyword tag used to be incredibly important in the SEO process but it is now ignored by Google, Yahoo and Bing only reads it for penalization purposes.” Overlooking the poor sentence structure, I feel ...
July 20, 2015Mark Anthony Gemanos
Internet marketing ROI? At a recent conference, one of the participants asked: "How do you measure Return on Investment with Internet marketing campaigns"? I feel that question is too narrow. You measure Return on Investment with all your marketing operations, combined. This is your cumulative Internet marketing campaign. Here's why I ...
June 20, 2015Mark Anthony Gemanos
Sacramento SEO company shows Google alerts In this day and age, you need to monitor your reputation. You need to know when someone is saying something good about you, and more importantly, when someone is saying something bad about you. Your Sacramento SEO company has some good news. Google has a service ...
June 14, 2015Mark Anthony Gemanos
You're running a business. Make sure you make good decisions with your time, energy AND money Sacramento SEO Pro advises: the more you know, the better In part 1, I asked you to identify your ideal customer's age, education and income. Here in part 2, I will ask you to identify your ideal ...
June 8, 2015Mark Anthony Gemanos