Your SEO campaign manager must know the difference between WordPress.org and WordPress.comYour SEO campaign manager must know the difference between WordPress.org and WordPress.com
A client recently responded to a newsletter and asked an SEO question: “What is the difference between WordPress.org and WordPress.com? Which one should I use”? Here are my thoughts.
Both WordPress.org and WordPress.com let you create a weblog (blog). You can format your blog pages manually or choose from a wide menu of themes. You add entries to your blog as their own pages. You can then tweak the title, description and keywords to match your SEO campaign. People can subscribe to your blog and receive notifications every time you or someone adds content to the blog. You manage your blog from a dashboard that lets you add widgets, change formatting or tweak SEO options. My blogs have a plug in that determines if an iPhone or Droid is accessing the blog and reformats all the pages to work in a smart phone browser. Smart phones outsell desktop computers and notebook computers, combined. You need a blog and/or web site that will work on a smart phone. Both WordPress.org and WordPress.com are available at no extra cost. Your domain host may charge a fee for the WordPress.org service.
is an organization that publishes the WordPress blogging engine. The folks at WordPress report at http://wordpress.org “WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.” You can use the WordPress.org blogging engine on your domain, provided the company you hired to host your domain supports WordPress.org. The company hosting http://cameronparkcomputer.com presented WordPress.org as an available add-on. I installed it within 30 seconds. I have several WordPress.org blogs. Some of the most active are at http://yourseowizard.com and http://yourseowizard.com/blog.
is actually the same organization but with WordPress.com, the folks at WordPress will host your blog for you. They report at http://en.wordpress.com/about/ “We wanted to bring the WordPress experience to a larger audience. So we created WordPress.com, a hosted version of the open source package where you can start a blog in seconds without any technical knowledge.” The hosting is free. I have a WordPress.com blog at http://markgermanos.wordpress.com/.
Having a WordPress.org blog at your domain is a better idea. It looks more professional to share your domain name and blog address (e.g. http://yourseowizard.com) than it does to reveal a free blog hosted somewhere else (e.g. http://markgermanos.wordpress.com). On the SEO front, you will gain more credibility in Google’s eyes when you promote your own domain. You’re running a business here and striving for better placement in the search engine rankings. You’re probably not promoting the wordpress.com domain.
Who wrote this? Sacramento SEO Pro wrote this
Mark Anthony Germanos uses Internet tools to help your ideal customers find you. Mark is the Social Media Director at YourSEOWizard.com, the premier Sacramento SEO company offering SEO, Internet marketing and social media marketing solutions that get you on page 1. Getting you on page 1 takes a little time, but good things do take time.
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Running a successful business isn’t as easy as it used to be. The margin of error is smaller. Contract out your SEM, SEO and social media campaigns to an IT solutions provider you can hold accountable and who gets results. Call (916) 752-6767 today. Google “Sacramento SEO” or “Sacramento SEO Pro” to see SEO strategies that can work for you. Mark is available at (916) 752-6767 and at http://www.yourseowizard.com/blog/how-quickly/.