Category: Book 3

20

May2017
Define an ideal customer (more exact than a target market) for your new business Perhaps you are starting your business, reentering the workforce, or taking over marketing responsibilities at work. You have a target market. This ideal customer persona further refines your target market. For example, suppose you just purchased an assisted-living ... Read More

01

Dec2016
Get ready for the "Why should I do business with you?" question When you meet people in person “In 15 words or less…why should I do business with you?” I learned this in a rather harsh manner. I spoke at a networking group near San Francisco. Afterwards, a man walked up, slammed ... Read More
December 1, 2016Mark Anthony Gemanos

23

Aug2016
FOR IMMEDIATE RELEASE Cameron Park, California, October 20 2014 – Mark Anthony Germanos, Social Media Director at YourSEOWizard, is pleased to announce the publication of Attract Your Ideal Customer: A Workbook for Making More Money (ISBN 978-0983576914). The Attract Your Ideal Customer workbook offers three visible benefits to readers: You will attract ... Read More
August 23, 2016Mark Anthony Gemanos

30

May2016
Facebook cover image should be mostly visual Facebook cover photos should not contain more than 20% text. Before Facebook implemented this guideline (and relaxed it shortly thereafter), folks posted infographics that were very text-heavy. ... Read More

21

Apr2016
Increase your business' exposure Attract Your Ideal Customer is a conversational and practical skills-based guide to using social media marketing to increase your business’ exposure to the right kinds of client (and hopefully increase your revenue as a result of that). The workbook covers topics such as how to identify the common traits ... Read More
April 21, 2016Mark Anthony Gemanos

28

Mar2016
Google personalization affects what your ideal customers see Google has implemented personalization in your web searches. Google is recording your Internet surfing habits and striving to make search results very attractive to you. For example, suppose you live in Sacramento and have visited several triathlete websites. You perform a Google search ... Read More
March 28, 2016Mark Anthony Gemanos

27

Feb2016
Cameron Park, California, November 18, 2014 – Mark Anthony Germanos, Social Media Director at YourSEOWizard, is pleased to announce the new website at http://idealcustomer.net. This website promotes Attract Your Ideal Customer: A Workbook for Making More Money (ISBN 978-0983576914). The Attract Your Ideal Customer workbook offers three visible ... Read More
February 27, 2016Mark Anthony Gemanos

11

Jan2016
What good SEO looks like I want to share a story. This is a real-world scenario showing what good SEO looks like. A man goes home Friday after work. He says, “I want to meet three beautiful women tonight. I think they want someone with good hair, clean teeth and a ... Read More
January 11, 2016Mark Anthony Gemanos

18

Nov2015
What is an early adopter? When it comes to utilizing new technologies, strategies and tactics, people fall into one of two camps. Camp #1 embraces the Early Adopter mindset. You try something new, knowing that you may have to figure things out on your own. Camp #2 embraces the “Where’s the ... Read More
November 18, 2015Mark Anthony Gemanos

30

Mar2015
Mark Anthony Germanos to present at the 2015 Fire Your Job, Hire Yourself conference March 30, 2015 SACRAMENTO, CA, YourSEOWizard.com today announced that Social Media Director Mark Anthony Germanos will be presenting at Scott Alford's Fire Your Job, Hire Yourself conference. Germanos will be presenting Attract Your Ideal Customer Step 1: Do your SWOT Analysis ... Read More
March 30, 2015Mark Anthony Gemanos